One of the problems with the interweb is often you at times see the ultimate layout only after the fact, especially if another site or server is populating the page with ads. At least that’s what I’m attributing this bit of ad placement to in a Slate blog post aboutHarper’s Magazine:
Adding some irony to this is that the post examines whether Harper’s would be better off “letting go” (e.g., killing) its magazine format for a new media model. Of course, who knows? Maybe the ad is there to hint that is the only way for Harper’s to “take care of your family.” I’m sure its subscribers would grieve, although perhaps not to the extent of the woman in the picture.
By the way, when I went and looked at the site later, the ad aimed at investors. Is that perhaps another hint?
He had decided to live forever or die in the attempt.
Joseph Heller, Catch-22